There are MANY messages about physical activity, exercise, and fitness. There are so many, in fact, that it is impossible to even know the nature and quantity of these messages. Yet, the multiple, and sometimes conflicting, messages influence people’s thoughts and behaviours, even when they are not thought about very much.
Research shows that automatic responses (“gut reactions”) to physical activity information are often very different than what people report on surveys after they have had a chance to think about the message. The emotional nature of automatic responses can influence decisions to be active that are quite different from more reasoned and thoughtful responses.
This presentation will give an overview of how messages about physical activity might have an influence at both automatic and reasoned levels, and what effective messages might look like.
Tanya Berry, PhD, is a Professor in the Faculty of Physical Education and Recreation at the University of Alberta and Tier II Canada Research Chair in Physical Activity Promotion with the Canadian Institutes of Health Research (CHIR).
Dr. Berry feels fortunate because she really enjoys physical activity and sports, which makes it easier for her to be active.
Dr. Berry is also very interested in how physical activity is talked about in the media, by physical activity promoters, and by people in general. Therefore, her research is focused on understanding how people react to health messages at both automatic (gut reactions) and conscious (intentional thinking) levels, and how these reactions influence behaviour. Her goal is to find effective ways to talk about physical activity so that the conversation has a positive influence.
Physical activities that Dr. Berry really likes to do include running, soccer, and hiking. She’s a terrible skater and her husband has to work hard to convince her to even try.
You can read more about Dr. Berry’s research on Faculty of Physical Education and Recreation News.
Walking is being called a wonder drug for physical and mental health. If this is so, then Urban Poling is an “extra strength dose.” Before the Physical Activity Forum, join Urban Poling master trainers for an energizing walk around the beautiful grounds of the Universities of Alberta and Calgary. Get your boost of endorphins while learning the unique Urban Poling technique that provides walkers with an exceptional total body workout. Urban Poling burns at least 20% more calories than walking alone, de-stresses lower body joints, provides enhanced stability, and promotes good posture.
Walking sessions will be from 8 - 8:30 AM. Please wear sturdy walking shoes and dress in layers. Walking poles will be provided.
Limit of 20 persons. To register, click on the Free Walking Session box when you register online for the forum.
Attention Alberta Fitness Leadership Certification Association members: The Physical Activity Forum has been pre-approved for 3.0 Continuing Education Credits.